Every email by law needs to include an unsubscribe link and company information. The footer of an email is generally where this information is stored. The footer content plug-in already has the dynamic tags setup for you that pulls this information, so you don’t have to set this up. All you need to do is drag and drop the footer plug-in into your template and the information is there:

If you would prefer to add the unsubscribe link manually, you can use the Dynamic Tags in our text editor to select the unsubscribe link as follows

To generate an unsubscribe URL, use the unsubscribe dynamic tag :

to pull your unsubscribe link into your email templates.

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